upr-header-1.jpg
Play Live Radio
Next Up:
0:00
0:00
Available On Air Stations
UPR doesn’t happen without YOU! Help us reach our goal today as we spring to the finish line. GIVE NOW

Univision Sale Comes Amid Increased Competition

Bids are expected to top $11 billion in the sale of Univision, the dominant Spanish language media outlet in the United States. But the network's next owners will face big challenges. There is more competition than ever from newer Spanish media. To keep its dominance, Univision seeks to attract and keep, younger, bilingual Latinos.

Copyright 2006 NPR

Felix Contreras is co-creator and host of Alt.Latino, NPR's pioneering radio show and podcast celebrating Latin music and culture since 2010.