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UnDisciplined: a parasocial pandemic

Two children watch TV.

Just about everyone has experienced a shift in their relationships during the COVID-19 pandemic. Some people we didn't get to see as much, some people we saw a lot more of--for better or worse. But researchers are discovering that it wasn't just our relationships with people we know that changed, it was our relationships with people in the media we consume. This week we're talking about how the pandemic impacted parasocial relationships. Bradley Bond is a professor of communication studies at the University of San Diego. His research was recently published in the Journal of Social and Personal Relationships.